I constantly search around for mobile stats for clients and blog posts, thought it would be handy to have a constantly updated list that myself as well as others could refer to.
Enjoy!
Ps: The stats below are links!
- 30% of consumers communicate with brands via social networks
- 70% of print publishers step up mobile efforts
- Mobile marketing budgets growing at 26%
- DMA: ‘mobile will be the fastest growing platform for the next five years’
- IAB: ‘Mobile marketing ‘will be the best platform for younger consumers’
- Gartner Identifies the Top 10 Consumer Mobile Applications for 2012
- US mobile advertising spend 2008 – 2013
- How Much Does An iPhone User Spend On Apps? $80
- Americans Spend More Than 4.5 Hours per Month Browsing on Smartphones, Nearly Double the Rate of the British
- Average iPhone User Downloads 9 Games, Spends $7 On Them
- Android and iPhone usage patterns nearly identical
- Data Revenues Will Push Mobile Biz Past $1 Trillion
- Mobile phones to overtake PCs for web surfing by 2013
- 85% of US Internet users have cell phones – spending on mobile tech increased in 2009
- One Third Of U.S. 11-Year-Olds Have Cellphones
- Gartner: Consumers Will Spend $6.2 Billion On Apps This Year; Only $600m From Ads
- In 2010 the cellphone market will grow by 9.3 percent
- iPhone And Android Now Account For 81 Percent Of Smartphone Web Ads In the U.S.
- Revenue from mobile apps set to quadruple from 2010 to 2013
- 76% Of Users Don’t Use The Mobile Web
- Americans Sending 4 Times as Many Text Messages as Brits
- Mobile Advertising Grows By 41% in 2009
- More Than Half Of Mobile Pageviews Are To Social Networking Sites
- 2 million mobile tickets have been redeemed worldwide
- Facebook dominates UK mobile internet engagement
- One third of phones will use accelerometers in 2010
- Gartner: Mobile To Outpace Desktop Web By 2013
- 80% mobile websites attract global audience
- Mobile shopping will balloon to $119B by 2015
- Mobile marketing to reach $24B in five years, says study
- 300m fewer female mobile phone owners than male around the world
- Mobile gambling estimated to grow to USD 16.6 billion by 2011
- Mobile MVNO revenues expected to rise to USD 67.4 billion in 2012
- 68% of Americans get news and current events information on their cell
- Juniper Forecasts 15bn Mobile Tickets by 2014
- There will be 288 million mobile VoIP users by 2013
- 30.8% of smartphone users accessed social networking sites in January 2010
- Juniper Research: Mobile retail market to exceed $12 billion by 2014
- LBS Revenues to Top $12.7bn by 2012, says Juniper
- ABI Research: Enterprise mobile data revenues to hit $43 billion by 2014
- Mobile apps industry to hit $17.5B by 2012 with 50B in downloads
- Shipments of GPS-enabled handsets increased 92% in 2009
- Google sites accounted for 9% of all mobile internet page views by US users on Opera
- Mobile apps to generate $1.6 billion in revenue in 2010
- Mobile advertising spend to rise 80 percent in 2010
- Mobile Web users increase to 69.9M: Study
- Mobile Data Traffic Expected To Rise 40-Fold Over Next Five Years
- Mobile Web More Popular Than Reading
- Study: 80% Of SMS & MMS Users Report Dropped Texts
- UK mobile advertising market grew 32% in 2009 to £37.6 million
- 29% of all parents don’t allow texting during family meals. 36% of parents of teenagers don’t allow texting during family meals.
- 10% of Under 25s Think It’s Okay to Text During Sex
- Mobile Barcode scanning up 700% in 2010
- Mobile will consume 40bn gigabytes of data in 2012
- Record 77 Million Smartphones Shipped In Q3 2010, Growing 78 Percent Over Last Year
- 6.1 trillion text messages to be sent in 2010
- Mobile ad revenues to hit $3.5bn this year, $24bn by 2015
- 49% of Small Business Owners Use Smartphones
- Survey says that 20% of Americans are planning to switch to prepaid in the first half of 2011
- Only 4.8% of U.S. retailers have mobile-specific Web sites
- Research: 500M Consumers Projected To Use Mobile Health Apps On Smartphones By 2015
- App Store Tops 300,000 Applications
- Facebook generates 25% of all US pageviews in one week – excluding mobile traffic
- Mobile Barcode Survey: 97 Percent Of Consumers Find Them Useful
- Mobile Commerce In The US To Reach $4.9 Billion This Year, Up From Just $363M In 2008
- 7.3 million mobile phone users shop via mobile monthly
- Wi-fi accounts for half of all mobile web connections
- iOS users spend 47% of the time on Apps vs. 12% on the web
- A quarter of Apps are only used once
- Mobile advertising to go from $9.9 mill last year to $46.4 million in 2015
- Global data: Are smartphones more popular with men or women?
- Smartphones vs. Standard mobiles in the youth market
- Apps to explode to $38 billion market by 2015
- 75% of respondents say that mobile is their primary way of accessing YouTube
- Study reveals mobile augmented reality apps to reach 1.4B downloads by 2015
- Mobile Data Revenue To Climb 22% In 2011
- Survey says 19% of drivers browse the web while behind the wheel
- Half of adult texters send and receive ten text messages daily
- 39% reveal using their smartphone in the bathroom
- UK mobile search soars nearly 200% in Q1 of 2011
- 33% of Facebook Posting is Mobile
- 35% of Smartphone Owners Use Apps Before Getting Out of Bed
- Report: Apple Controls 80% Of All Mobile Video Views, Android Controls 20%
- NFC will be used for 1/3 of the £700bn of mobile payments by 2014
- Research: Mobile advertising revenue to double this year on back of improved ROI – Gartner
- In App advertising as monetization method increased by 56% in 2011
- Study: Mobile payments expected to be mainstream by 2013?
- 38% abandon a site taking over 10 seconds to load
- The average smartphone user visits 24 sites/day and downloads .083 apps/day.
Some great stats. It would be helpful if there were sources for each…
They are all links to the sources move your mouse over
Pretty neat! I had the same comment about sources, but since you included them it becomes very helpful!
Great to have so many stats in one place, thanks!
Well done and thanks!
Thanks a lot for this list! I am constantly searching for up to date mobile stats and this is a great resource!
Glad it helps!
This is by far one of the best lists I’ve come across. Bookmarked for regular future reference/use
Thanks so much!
Great thanks, Keep up the good work!
Thanks alot for this Murat! Very helpful!
This page is fantastic! I love you man. Great work.
Thanks so much for putting all this information into one place, so helpful!
Extremely useful–thanks!
Wow…great resource. What a time saver. Thanks for taking the time to do this.
Thanks! This is a great resource.
Great list. Thank you for the time and effort.
Dale
Very useful, thanks!
Great resource list, Murat! Thanks for putting this together and keeping it current.
Nice one for the list.
Funny how things change so much as you can see with your list and the crossed of parts…this video was done two months ago and already my Nokia stat is outdated….might just have to do another hope you enjoy the video here is the link:
http://www.mobileinquirer.com/2011/video-attack-of-the-smart-phones-please-share-and-tweet-etc/
good stats, be handy to have more UK based ones please
Thanks for this, amazing to see some of these statistics! Looks like the NFC chip will become ubiquitous not long from now – at least no Moths can infest it