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	<title>Mobile Inc &#187; Innovation</title>
	<atom:link href="http://www.mobileinc.co.uk/category/innovation/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.mobileinc.co.uk</link>
	<description>Mobile + Advertising + Social + Creative</description>
	<lastBuildDate>Wed, 01 Feb 2012 11:35:47 +0000</lastBuildDate>
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		<title>Molly &#8211; The Desktop Robot That Turns Your Retweets Into Sweets</title>
		<link>http://www.mobileinc.co.uk/2012/02/molly-the-desktop-robot-that-turns-your-retweets-into-sweets/</link>
		<comments>http://www.mobileinc.co.uk/2012/02/molly-the-desktop-robot-that-turns-your-retweets-into-sweets/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 01:42:24 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=6594</guid>
		<description><![CDATA[Came across this fun little project that&#8217;s looking for funding on Kickstarter. Molly is a tiny robot that ...
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<li><a href='http://www.mobileinc.co.uk/2010/06/mcdonalds-turns-digital-billboard-into-a-game-using-camera-phones/' rel='bookmark' title='Mcdonald&#8217;s Turns Digital Billboard Into A Game Using Camera phones'>Mcdonald&#8217;s Turns Digital Billboard Into A Game Using Camera phones</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/09/bluetooth-rings-concept-from-bck-that-turns-your-hand-into-a-phone/' rel='bookmark' title='Bluetooth Rings Concept From Bck That Turns Your Hand Into A Phone'>Bluetooth Rings Concept From Bck That Turns Your Hand Into A Phone</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/03/brilliant-url-hunter-turns-your-browser-address-bar-into-a-game/' rel='bookmark' title='Brilliant &#8211; URL Hunter Turns Your Browser Address Bar Into A Game'>Brilliant &#8211; URL Hunter Turns Your Browser Address Bar Into A Game</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mobileinc.co.uk/wp-content/uploads/2012/01/demo-molly.jpg"><img class="aligncenter size-large wp-image-6595" title="molly the robot that turns tweets into sweets" src="http://www.mobileinc.co.uk/wp-content/uploads/2012/01/demo-molly-1024x633.jpg" alt="" width="600" height="370" /></a></p>
<p>Came across this fun little project that&#8217;s looking for funding on <a href="http://www.kickstarter.com/projects/1209578799/olly-the-web-connected-smelly-robot">Kickstarter</a>.</p>
<p>Molly is a tiny robot that sits on your desk and counts how many times you get retweeted, then once you&#8217;ve reached your set number it does some magic and pops out a sweet.</p>
<p>The same company is also trying to fund <a href="http://ollyfactory.com/">Olly</a>, another robot which turns your online notifications into smells.</p>
<p>Both these projects are by a team called Foundry at the agency <a href="http://mintdigital.com/">Mint Digita</a>l in London.</p>
<p>Great to see this kind of experimentation with physical and online stuff coming out of a agency in London.</p>
<p>Check out the video below:</p>
<p style="text-align: center;"><iframe src="http://player.vimeo.com/video/35635062?portrait=0" frameborder="0" width="600" height="338"></iframe></p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2010/06/mcdonalds-turns-digital-billboard-into-a-game-using-camera-phones/' rel='bookmark' title='Mcdonald&#8217;s Turns Digital Billboard Into A Game Using Camera phones'>Mcdonald&#8217;s Turns Digital Billboard Into A Game Using Camera phones</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/09/bluetooth-rings-concept-from-bck-that-turns-your-hand-into-a-phone/' rel='bookmark' title='Bluetooth Rings Concept From Bck That Turns Your Hand Into A Phone'>Bluetooth Rings Concept From Bck That Turns Your Hand Into A Phone</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/03/brilliant-url-hunter-turns-your-browser-address-bar-into-a-game/' rel='bookmark' title='Brilliant &#8211; URL Hunter Turns Your Browser Address Bar Into A Game'>Brilliant &#8211; URL Hunter Turns Your Browser Address Bar Into A Game</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Visualising &#8216;What Inspires You&#8217; Using The iPad And Some Web Magic</title>
		<link>http://www.mobileinc.co.uk/2011/07/visualising-what-inspires-you-using-the-ipad-and-some-web-magic/</link>
		<comments>http://www.mobileinc.co.uk/2011/07/visualising-what-inspires-you-using-the-ipad-and-some-web-magic/#comments</comments>
		<pubDate>Thu, 21 Jul 2011 23:43:03 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=6276</guid>
		<description><![CDATA[Came across this lovely idea by Cameron Adams (who has some amazing stuff on his blog) where he used ...
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<li><a href='http://www.mobileinc.co.uk/2010/04/ipad-online-use-rivals-android-blackberry-wait-what/' rel='bookmark' title='iPad Online Usage Rivals Android &amp; BlackBerry | Wait-What?'>iPad Online Usage Rivals Android &#038; BlackBerry | Wait-What?</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/04/samsung-launches-tv-remote-app-for-iphone-ipad/' rel='bookmark' title='Samsung Launches TV Remote App For iPhone &amp; iPad'>Samsung Launches TV Remote App For iPhone &#038; iPad</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://player.vimeo.com/video/23967407?portrait=0" frameborder="0" width="600" height="451"></iframe></p>
<p>Came across <a href="http://www.themaninblue.com/writing/perspective/2011/05/20/">this lovely idea</a> by Cameron Adams (who has some amazing stuff on his <a href="http://www.themaninblue.com/">blog</a>) where he used a iPad and web technologies to create fantastic visualisations of peoples drawings.</p>
<p>The iPad site prompted users to &#8216;Draw or write what inspires you&#8217; then their scribbles were recreated as a 3D time-lapse visualisation on a big screen. The time and position of each stoke made by the users finger was recorded and used to make the 3D visuals.</p>
<p>Very cool!</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2010/04/ipad-online-use-rivals-android-blackberry-wait-what/' rel='bookmark' title='iPad Online Usage Rivals Android &amp; BlackBerry | Wait-What?'>iPad Online Usage Rivals Android &#038; BlackBerry | Wait-What?</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/04/samsung-launches-tv-remote-app-for-iphone-ipad/' rel='bookmark' title='Samsung Launches TV Remote App For iPhone &amp; iPad'>Samsung Launches TV Remote App For iPhone &#038; iPad</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Rome Interactive Music Video By Google Is Absolutely Amazing</title>
		<link>http://www.mobileinc.co.uk/2011/05/interactive-music-video-by-google-is-absolutely-amazing/</link>
		<comments>http://www.mobileinc.co.uk/2011/05/interactive-music-video-by-google-is-absolutely-amazing/#comments</comments>
		<pubDate>Thu, 12 May 2011 21:43:31 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5977</guid>
		<description><![CDATA[Check out this stunning interactive film/music video by Google showcasing the creative potential of WebGL. WebGL allows hardware-accelerated ...
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<li><a href='http://www.mobileinc.co.uk/2009/08/cbs-pepsi-launch-video-ads-in-a-print-magazine/' rel='bookmark' title='CBS &amp; Pepsi Launch Video Ads In A Print Magazine'>CBS &amp; Pepsi Launch Video Ads In A Print Magazine</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/02/amazing-3d-immersion-technology-holodeck-styleee/' rel='bookmark' title='Amazing 3D Immersion Technology Holodeck Styleee'>Amazing 3D Immersion Technology Holodeck Styleee</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/11/fellow-creatives-show-this-video-to-your-clients/' rel='bookmark' title='Fellow Creatives &#8211; Show This Video To Your Clients'>Fellow Creatives &#8211; Show This Video To Your Clients</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-5978" title="rome-google-experiment" src="http://www.mobileinc.co.uk/wp-content/uploads/2011/05/rome-google-experiment.png" alt="" width="600" height="271" /></p>
<p>Check out <a href="http://www.ro.me">this stunning interactive film/music video by Google</a> showcasing the creative potential of WebGL.</p>
<p>WebGL allows hardware-accelerated 3D graphics in the web browser without any plug-ins. So it means you don&#8217;t need Flash, Silverlight or anything else to watch amazing animation.</p>
<p>Creative Director Daniel Ilic explains it best:</p>
<blockquote><p>&#8220;Most of what you see during the experience is not video, it&#8217;s real time rendering and visual modeling&#8221;</p></blockquote>
<p>It&#8217;s hard to describe how good it is, <a href="http://www.ro.me">click here</a> to see for yourself.</p>
<p><span id="more-5977"></span></p>
<p>Read more about the technology <a href="http://www.ro.me/tech/">here</a> and even create your <a href="http://www.ro.me/tool">own dream</a> (brilliant).</p>
<p>Here&#8217;s the making of video:</p>
<p><iframe width="600" height="349" src="http://www.youtube.com/embed/ReH7zzj5GPc" frameborder="0" allowfullscreen></iframe></p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2009/08/cbs-pepsi-launch-video-ads-in-a-print-magazine/' rel='bookmark' title='CBS &amp; Pepsi Launch Video Ads In A Print Magazine'>CBS &amp; Pepsi Launch Video Ads In A Print Magazine</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/02/amazing-3d-immersion-technology-holodeck-styleee/' rel='bookmark' title='Amazing 3D Immersion Technology Holodeck Styleee'>Amazing 3D Immersion Technology Holodeck Styleee</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/11/fellow-creatives-show-this-video-to-your-clients/' rel='bookmark' title='Fellow Creatives &#8211; Show This Video To Your Clients'>Fellow Creatives &#8211; Show This Video To Your Clients</a></li>
</ol></p>]]></content:encoded>
			<wfw:commentRss>http://www.mobileinc.co.uk/2011/05/interactive-music-video-by-google-is-absolutely-amazing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>In The Future You Might Be Able To Charge Your Mobile By Shouting Into It</title>
		<link>http://www.mobileinc.co.uk/2011/05/in-the-future-you-might-be-able-to-charge-your-mobile-by-shouting-into-it/</link>
		<comments>http://www.mobileinc.co.uk/2011/05/in-the-future-you-might-be-able-to-charge-your-mobile-by-shouting-into-it/#comments</comments>
		<pubDate>Wed, 11 May 2011 02:22:50 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5967</guid>
		<description><![CDATA[According to this article on the Huffington Post researchers at South Korea&#8217;s Sungkyunkwan University have developed the technology ...
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<li><a href='http://www.mobileinc.co.uk/2010/03/furniture-surface-that-charges-mobile-phones-wirelessly/' rel='bookmark' title='Powerkiss Enables Furniture Surfaces To Charge Mobile Phones Wirelessly'>Powerkiss Enables Furniture Surfaces To Charge Mobile Phones Wirelessly</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/10/the-future-of-mobile-devices-by-intel-microsoft/' rel='bookmark' title='The Future Of Mobile Devices By Intel &amp; Microsoft'>The Future Of Mobile Devices By Intel &amp; Microsoft</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/06/the-future-of-mobile-showcased-at-ted/' rel='bookmark' title='The Future Of Mobile Showcased At TED?'>The Future Of Mobile Showcased At TED?</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-5968" title="charge your mobile by shouting" src="http://www.mobileinc.co.uk/wp-content/uploads/2011/05/1297354952_w460_h288-e1305050103348.jpg" alt="charge your mobile by shouting" width="600" height="375" /></p>
<p>According to <a href="http://www.huffingtonpost.com/2011/05/09/sound-charging-cell-phone-battery_n_859347.html">this article</a> on the Huffington Post researchers at South Korea&#8217;s Sungkyunkwan University have developed the technology to covert soundwaves into electrical energy.</p>
<p>The technology has the potential to charge your phone as you talk into it. Even background noise could turn into power for your phone.</p>
<p>Here&#8217;s how it works:</p>
<blockquote><p>&#8220;Currently, the researchers have created a prototype that converts sounds around 100 decibels (think: noisy traffic) to 50 millivolts of electricity. Here&#8217;s how it works: a pad absorbs sound waves and causes zinc oxide wires mounted between electrodes to compress and release, creating an electrical current that can be used to charge a battery.&#8221;</p></blockquote>
<p>Whilst the energy produced isn&#8217;t enough to charge a phone (yet), it is still usable in small, implantanable devices. The aim is to alter the materials to generate more electricity at lower sound levels.</p>
<p>This follows on from the story that <a href="http://www.telegraph.co.uk/technology/apple/8413424/Apple-iPod-could-be-charged-by-the-human-heart.html">scientists are developing nanotechnolog</a>y that uses body movement to generate power that could potentially be used in iPods and the like.</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2010/03/furniture-surface-that-charges-mobile-phones-wirelessly/' rel='bookmark' title='Powerkiss Enables Furniture Surfaces To Charge Mobile Phones Wirelessly'>Powerkiss Enables Furniture Surfaces To Charge Mobile Phones Wirelessly</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/10/the-future-of-mobile-devices-by-intel-microsoft/' rel='bookmark' title='The Future Of Mobile Devices By Intel &amp; Microsoft'>The Future Of Mobile Devices By Intel &amp; Microsoft</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/06/the-future-of-mobile-showcased-at-ted/' rel='bookmark' title='The Future Of Mobile Showcased At TED?'>The Future Of Mobile Showcased At TED?</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Brilliant &#8211; URL Hunter Turns Your Browser Address Bar Into A Game</title>
		<link>http://www.mobileinc.co.uk/2011/03/brilliant-url-hunter-turns-your-browser-address-bar-into-a-game/</link>
		<comments>http://www.mobileinc.co.uk/2011/03/brilliant-url-hunter-turns-your-browser-address-bar-into-a-game/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 00:42:30 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5729</guid>
		<description><![CDATA[I love everything about this proof of concept, so genius that I don&#8217;t even know where to start. ...
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<li><a href='http://www.mobileinc.co.uk/2010/04/facebook-user-turns-status-into-one-multi-user-text-game/' rel='bookmark' title='Facebook User Turns Status Into One Multi-User Text Game'>Facebook User Turns Status Into One Multi-User Text Game</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/11/sendsocial-com-send-parcels-to-people-on-twitter-without-knowing-their-address/' rel='bookmark' title='SendSocial.com &#124; Send Parcels To People On Twitter Without Knowing Their Address'>SendSocial.com &#124; Send Parcels To People On Twitter Without Knowing Their Address</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mobileinc.co.uk/wp-content/uploads/2011/03/URL_hunter.png"><img class="aligncenter size-large wp-image-5730" title="URL_hunter" src="http://www.mobileinc.co.uk/wp-content/uploads/2011/03/URL_hunter-680x438.png" alt="URL Hunter turns your browser address bar into a game" width="600" height="386" /></a></p>
<p>I love everything about this proof of concept, so genius that I don&#8217;t even know where to start.</p>
<p>Go and try it yourself! <a href="http://probablyinteractive.com/url-hunter" class="broken_link"></a><a href="http://www.probablyinteractive.com/url-hunter" class="broken_link">http://probablyinteractive.com/url-hunter</a></p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2010/06/mcdonalds-turns-digital-billboard-into-a-game-using-camera-phones/' rel='bookmark' title='Mcdonald&#8217;s Turns Digital Billboard Into A Game Using Camera phones'>Mcdonald&#8217;s Turns Digital Billboard Into A Game Using Camera phones</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/04/facebook-user-turns-status-into-one-multi-user-text-game/' rel='bookmark' title='Facebook User Turns Status Into One Multi-User Text Game'>Facebook User Turns Status Into One Multi-User Text Game</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/11/sendsocial-com-send-parcels-to-people-on-twitter-without-knowing-their-address/' rel='bookmark' title='SendSocial.com &#124; Send Parcels To People On Twitter Without Knowing Their Address'>SendSocial.com &#124; Send Parcels To People On Twitter Without Knowing Their Address</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cereal Boxes Use Wireless Power To Light Up And Create More Headaches For Parents In Supermarkets</title>
		<link>http://www.mobileinc.co.uk/2011/02/cereal-boxes-use-wireless-power-to-light-up-and-create-more-headaches-for-parents-in-supermarkets/</link>
		<comments>http://www.mobileinc.co.uk/2011/02/cereal-boxes-use-wireless-power-to-light-up-and-create-more-headaches-for-parents-in-supermarkets/#comments</comments>
		<pubDate>Sat, 26 Feb 2011 00:27:18 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5581</guid>
		<description><![CDATA[Remember the augmented reality cereal boxes? Well things are about to get heavy, eCoupled want to turn the ...
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<li><a href='http://www.mobileinc.co.uk/2010/04/phone-halo-the-brilliant-wireless-key-chain/' rel='bookmark' title='Phone Halo | The Brilliant Wireless Key Chain'>Phone Halo | The Brilliant Wireless Key Chain</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/01/augmented-reality-cookies-ar-markers-printed-on-food-is-such-a-winner/' rel='bookmark' title='Augmented Reality Cookies | AR Markers Printed On Food Is Such A Winner'>Augmented Reality Cookies | AR Markers Printed On Food Is Such A Winner</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><object style="height: 390px; width: 600px;" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="100" height="100" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/M0R5LPhLz_U?version=3" /><param name="allowfullscreen" value="true" /><embed style="height: 390px; width: 600px;" type="application/x-shockwave-flash" width="100" height="100" src="http://www.youtube.com/v/M0R5LPhLz_U?version=3" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>Remember the <a href="http://www.mobileinc.co.uk/2009/10/cereal-boxes-combined-with-augmented-reality-offers-parents-a-world-of-pain/">augmented reality cereal boxes</a>? Well things are about to get heavy, eCoupled want to turn the cereal isle into Las Vegas:</p>
<blockquote><p>&#8220;eCoupled intelligent wireless power is so flexible it can actually be printed directly onto packaging. A low-cost enhancement to product packaging, printed coils allow real-time communication from the package to the store shelf, and then to the store’s inventory management system. Product quantities can be identified and tracked, expiration dates monitored, and new stock automatically ordered when supplies are low to help reduce lost sales.&#8221;</p></blockquote>
<p>[Via <a href="http://adverlab.blogspot.com/2011/02/wireless-power-lightens-up-cereal-boxes.html">Advertising Lab</a>]</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2009/10/cereal-boxes-combined-with-augmented-reality-offers-parents-a-world-of-pain/' rel='bookmark' title='Cereal Boxes Combined With Augmented Reality Offers Parents A World Of Pain'>Cereal Boxes Combined With Augmented Reality Offers Parents A World Of Pain</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/04/phone-halo-the-brilliant-wireless-key-chain/' rel='bookmark' title='Phone Halo | The Brilliant Wireless Key Chain'>Phone Halo | The Brilliant Wireless Key Chain</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/01/augmented-reality-cookies-ar-markers-printed-on-food-is-such-a-winner/' rel='bookmark' title='Augmented Reality Cookies | AR Markers Printed On Food Is Such A Winner'>Augmented Reality Cookies | AR Markers Printed On Food Is Such A Winner</a></li>
</ol></p>]]></content:encoded>
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		<title>Kraft Store Kiosk Scans Your Face To Predict What You Want To Eat. Mobile Integration Too.</title>
		<link>http://www.mobileinc.co.uk/2011/01/kraft-store-kiosk-scans-your-face-to-predict-what-you-want-to-eat-mobile-integration-too/</link>
		<comments>http://www.mobileinc.co.uk/2011/01/kraft-store-kiosk-scans-your-face-to-predict-what-you-want-to-eat-mobile-integration-too/#comments</comments>
		<pubDate>Sun, 23 Jan 2011 20:57:17 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5428</guid>
		<description><![CDATA[Last year I posted about a cool bit of facial recognition technology demoed at CeBit, which had the ...
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<li><a href='http://www.mobileinc.co.uk/2011/06/tesco-in-south-korea-creates-a-virtual-store-in-the-subway-allowing-super-busy-people-to-shop-with-their-phones/' rel='bookmark' title='Tesco In South Korea Creates A Virtual Store In The Subway, Allowing Super Busy People To Shop With Their Phones'>Tesco In South Korea Creates A Virtual Store In The Subway, Allowing Super Busy People To Shop With Their Phones</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/09/nike-levitating-sneakers-blow-into-your-mic-at-home-to-make-them-float-in-store/' rel='bookmark' title='Nike Levitating Sneakers &#8211; Blow Into Your Mic At Home To Make Them Float In-Store'>Nike Levitating Sneakers &#8211; Blow Into Your Mic At Home To Make Them Float In-Store</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/10/nokia-ovi-store-gets-10-million-app-downloads-in-3-months-apple-app-store-gets-2-billion-downloads-in-14-months/' rel='bookmark' title='Nokia Ovi Store Gets 10 Million App Downloads In 3 Months, Apple App Store Gets 2 Billion Downloads In 14 Months'>Nokia Ovi Store Gets 10 Million App Downloads In 3 Months, Apple App Store Gets 2 Billion Downloads In 14 Months</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><iframe title="YouTube video player" class="youtube-player" type="text/html" width="570" height="345" src="http://www.youtube.com/embed/8Z5vRca_t5s?rel=0" frameborder="0" allowFullScreen></iframe></p>
<p><object id="embedded_player_87bfcc42786a9" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="570" height="313" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="data" value="http://video.fastcompany.com/plugins/player.swf?v=87bfcc42786a9&amp;p=fc_social" /><param name="allowfullscreen" value="TRUE" /><param name="allowscriptaccess" value="always" /><param name="base" value="http://video.fastcompany.com" /><param name="src" value="http://video.fastcompany.com/plugins/player.swf?v=87bfcc42786a9&amp;p=fc_social" /><embed id="embedded_player_87bfcc42786a9" type="application/x-shockwave-flash" width="570" height="313" src="http://video.fastcompany.com/plugins/player.swf?v=87bfcc42786a9&amp;p=fc_social" base="http://video.fastcompany.com" allowscriptaccess="always" allowfullscreen="TRUE" data="http://video.fastcompany.com/plugins/player.swf?v=87bfcc42786a9&amp;p=fc_social"></embed></object></p>
<p>Last year <a href="http://www.mobileinc.co.uk/2010/03/cebit-2010-terminator-style-facial-recognition-detects-gender-age-group-mood/">I posted about a cool bit of facial recognition technology</a> demoed at CeBit, which had the ability to detect gender, age and mood.</p>
<p>I wondered what type of things the technology could be used for and now I know &#8211; introducing the Kraft Face Scanning Kiosk.</p>
<p>Using <a href="http://whatis.techtarget.com/definition/anonymous-video-analytics--ava-.html">Anonymous Video Analytics</a> the kiosk zooms in on a customers face to determine age, gender etc and then guess what type of stuff you might like. How gutted would you be if it served up Slim Fast meals?</p>
<p>The kiosk can sync up with mobile phones too, allowing customers to add recipes and shopping lists via a QR code scanner.</p>
<p>[Via <a href="http://www.fastcompany.com/1716684/whats-for-dinner-intel-and-kraft-can-help-with-that-video">Fast Company</a>]</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2011/06/tesco-in-south-korea-creates-a-virtual-store-in-the-subway-allowing-super-busy-people-to-shop-with-their-phones/' rel='bookmark' title='Tesco In South Korea Creates A Virtual Store In The Subway, Allowing Super Busy People To Shop With Their Phones'>Tesco In South Korea Creates A Virtual Store In The Subway, Allowing Super Busy People To Shop With Their Phones</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/09/nike-levitating-sneakers-blow-into-your-mic-at-home-to-make-them-float-in-store/' rel='bookmark' title='Nike Levitating Sneakers &#8211; Blow Into Your Mic At Home To Make Them Float In-Store'>Nike Levitating Sneakers &#8211; Blow Into Your Mic At Home To Make Them Float In-Store</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/10/nokia-ovi-store-gets-10-million-app-downloads-in-3-months-apple-app-store-gets-2-billion-downloads-in-14-months/' rel='bookmark' title='Nokia Ovi Store Gets 10 Million App Downloads In 3 Months, Apple App Store Gets 2 Billion Downloads In 14 Months'>Nokia Ovi Store Gets 10 Million App Downloads In 3 Months, Apple App Store Gets 2 Billion Downloads In 14 Months</a></li>
</ol></p>]]></content:encoded>
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		<title>Qwiki Is What Hollywood Told Us The Future Would Be Like</title>
		<link>http://www.mobileinc.co.uk/2011/01/qwiki-is-what-hollywood-told-us-the-future-would-be-like/</link>
		<comments>http://www.mobileinc.co.uk/2011/01/qwiki-is-what-hollywood-told-us-the-future-would-be-like/#comments</comments>
		<pubDate>Thu, 20 Jan 2011 23:54:20 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5411</guid>
		<description><![CDATA[I watched far too many movies as a kid not to be massively excited by the new service ...
Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2009/06/the-future-of-mobile-showcased-at-ted/' rel='bookmark' title='The Future Of Mobile Showcased At TED?'>The Future Of Mobile Showcased At TED?</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/03/concept-the-future-of-mobile-advertising-on-handset-semantic-sms-advertising/' rel='bookmark' title='Concept | The Future Of Mobile Advertising | On-Handset Semantic SMS Advertising'>Concept | The Future Of Mobile Advertising | On-Handset Semantic SMS Advertising</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/10/the-future-of-mobile-devices-by-intel-microsoft/' rel='bookmark' title='The Future Of Mobile Devices By Intel &amp; Microsoft'>The Future Of Mobile Devices By Intel &amp; Microsoft</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p>I watched far too many movies as a kid not to be massively excited by the new service called Qwiki. I&#8217;d even go as far to say we&#8217;re getting a glimpse of what information consumption will be like in the next couple of centuries, we&#8217;re talking true Minority Report/Total Recall style stuff.</p>
<p>Watch the video, co-founder Doug Imbruce describes the service perfectly &#8220;Information becomes a experience that I can watch&#8221;</p>
<p><iframe src="http://player.vimeo.com/video/15444551" width="570" height="325" frameborder="0"></iframe></p>
<p>Now go <a href="http://www.qwiki.com">Qwiki</a> and try the samples for yourself and sign-up for a invite.</p>
<p>As you can see from the video, this will also work on your mobile. Qwiki + NFC + Location + Advertising = Mind boggling possibilities.</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2009/06/the-future-of-mobile-showcased-at-ted/' rel='bookmark' title='The Future Of Mobile Showcased At TED?'>The Future Of Mobile Showcased At TED?</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/03/concept-the-future-of-mobile-advertising-on-handset-semantic-sms-advertising/' rel='bookmark' title='Concept | The Future Of Mobile Advertising | On-Handset Semantic SMS Advertising'>Concept | The Future Of Mobile Advertising | On-Handset Semantic SMS Advertising</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/10/the-future-of-mobile-devices-by-intel-microsoft/' rel='bookmark' title='The Future Of Mobile Devices By Intel &amp; Microsoft'>The Future Of Mobile Devices By Intel &amp; Microsoft</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Experimenting With The iPhone 4 Accelerometer To Create A Snowglobe in Safari</title>
		<link>http://www.mobileinc.co.uk/2010/12/experimenting-with-the-iphone-4-accelerometer-to-create-a-snowglobe-in-safari/</link>
		<comments>http://www.mobileinc.co.uk/2010/12/experimenting-with-the-iphone-4-accelerometer-to-create-a-snowglobe-in-safari/#comments</comments>
		<pubDate>Sun, 26 Dec 2010 04:40:42 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[My Mobile Concepts]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5244</guid>
		<description><![CDATA[A few weeks ago I was sat with good pal and developer @frasiocht (Brendan) talking about the latest OS ...
Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2011/12/spare-time-project-the-instabam-iphone-app-find-instagram-photos-around-the-world/' rel='bookmark' title='Spare Time Project! The InstaBAM! iPhone App &#8211; Find Instagram Photos Around The World'>Spare Time Project! The InstaBAM! iPhone App &#8211; Find Instagram Photos Around The World</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/09/the-lg-10000-mobile-phone-raffle-how-to-create-a-buzz-on-the-cheap/' rel='bookmark' title='The LG $10,000 Mobile Phone Raffle: How To Create A Buzz On The Cheap'>The LG $10,000 Mobile Phone Raffle: How To Create A Buzz On The Cheap</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/02/the-evolution-of-mobile-advertising-banners-part-one-the-creative-possibilities-of-the-accelerometer/' rel='bookmark' title='The Evolution Of Mobile Advertising Banners | Part One: The Creative Possibilities Of The Accelerometer'>The Evolution Of Mobile Advertising Banners | Part One: The Creative Possibilities Of The Accelerometer</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/iPhone4.png"></a><a href="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/iPhone41.png"></a><a href="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/iPhone4_snowglobe.png"><a href="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/iPhone4_snowglobe1.png"><img class="aligncenter size-large wp-image-5646" title="iPhone4_snowglobe" src="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/iPhone4_snowglobe1-680x708.png" alt="" width="600" height="624" /></a></a></p>
<p>A few weeks ago I was sat with good pal and developer <a href="http://twitter.com/frasiocht">@frasiocht</a> (Brendan) talking about the latest OS update for the iPhone which enabled the Safari browser to <a href="http://www.mobilexweb.com/blog/safari-ios-accelerometer-websockets-html5">access the accelerometer</a>. I asked him how easy it would be to create a snowglobe and be able to shake the phone to make it snow on-screen. Within 24 hours Brendan had a hacked-up working prototype.</p>
<p>I began to put together the template for the page and asked the awesome illustrator <a href="http://www.leighpearce.com/">Leigh</a> (<a href="http://twitter.com/LeighPearce">@leighpearce</a>) if he could create some lovely festive graphics and the look and feel for the snowglobe and robot. I cracked on with creating the footer. Once we were done, it all got sliced up and handed over to Brendan to stitch together.</p>
<p>We all managed to nick a few hours in our spare time to put this together and get it out before Christmas and although there&#8217;s some missing aestical touches, it defo works as a proof of concept.</p>
<p>This sort of stuff is going to be amazing for the mobile web, it gives you the ability to create massively engaging experiences whether it&#8217;s a site, advertising banner or game. We&#8217;ve already seen some examples of the <a href="http://thenextweb.com/apps/2010/12/21/hidden-safari-mobile-feature-reveals-augmented-reality-capability/">possibilities with the gyroscope</a>.</p>
<p><div class="alert white"></div> Give it a go! Demo link: <a href="http://pus.hu/g6pKPI">http://pus.hu/g6pKPI</a> (Tilt phone forward and back for best effect) [/alert-green]</p>
<p>If you&#8217;re interested in what this could mean for mobile advertising, <a href="http://www.mobileinc.co.uk/2010/02/the-evolution-of-mobile-advertising-banners-part-one-the-creative-possibilities-of-the-accelerometer/">check out this</a> post I wrote in February 2010.</p>
<p>Remember this is early days for this feature in browser so there&#8217;s certain things which don&#8217;t quite work as expected. One problem is that you can&#8217;t disable the iPhone switching from portrait to landscape view when you shake the phone, so the screen spazzes out quite a bit (that&#8217;s why tilting to move the snow around works a bit better).</p>
<p>It may also throw you out of Safari every now and then, if you find it is running reaaallly slow, close Safari from your multi-tasking bar and then try again.</p>
<p>Big shout out to Brendan and Leigh for making this!</p>
<p>Any issues? Feedback? Leave them in the comments.</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2011/12/spare-time-project-the-instabam-iphone-app-find-instagram-photos-around-the-world/' rel='bookmark' title='Spare Time Project! The InstaBAM! iPhone App &#8211; Find Instagram Photos Around The World'>Spare Time Project! The InstaBAM! iPhone App &#8211; Find Instagram Photos Around The World</a></li>
<li><a href='http://www.mobileinc.co.uk/2009/09/the-lg-10000-mobile-phone-raffle-how-to-create-a-buzz-on-the-cheap/' rel='bookmark' title='The LG $10,000 Mobile Phone Raffle: How To Create A Buzz On The Cheap'>The LG $10,000 Mobile Phone Raffle: How To Create A Buzz On The Cheap</a></li>
<li><a href='http://www.mobileinc.co.uk/2010/02/the-evolution-of-mobile-advertising-banners-part-one-the-creative-possibilities-of-the-accelerometer/' rel='bookmark' title='The Evolution Of Mobile Advertising Banners | Part One: The Creative Possibilities Of The Accelerometer'>The Evolution Of Mobile Advertising Banners | Part One: The Creative Possibilities Of The Accelerometer</a></li>
</ol></p>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>RFID Turntable By Ideo Oozes Potential</title>
		<link>http://www.mobileinc.co.uk/2010/12/rfid-turntable-by-ideo-oozes-potential/</link>
		<comments>http://www.mobileinc.co.uk/2010/12/rfid-turntable-by-ideo-oozes-potential/#comments</comments>
		<pubDate>Tue, 21 Dec 2010 01:34:40 +0000</pubDate>
		<dc:creator>Murat</dc:creator>
				<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.mobileinc.co.uk/?p=5203</guid>
		<description><![CDATA[This has seriously got my creative juices flowing. Design studio IDEO love to experiment, they do some very ...
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<li><a href='http://www.mobileinc.co.uk/2010/03/a-potential-problem-of-gesture-passwords/' rel='bookmark' title='A Potential Problem Of Gesture Passwords?'>A Potential Problem Of Gesture Passwords?</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/05/instagram-is-evolving-with-trending-hashtags-offers-lots-of-potential/' rel='bookmark' title='Interesting Behaviour On Instagram Reveals The Potential Of Hashtags'>Interesting Behaviour On Instagram Reveals The Potential Of Hashtags</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/07/turntable-fm-use-sms-to-open-their-office-doors-instead-of-keys/' rel='bookmark' title='Turntable.fm Use SMS To Open Their Office Doors Instead Of Keys'>Turntable.fm Use SMS To Open Their Office Doors Instead Of Keys</a></li>
</ol>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/ex11f.jpg_485x485.jpg"><img class="aligncenter size-full wp-image-5206" title="ex11f.jpg_485x485" src="http://www.mobileinc.co.uk/wp-content/uploads/2010/12/ex11f.jpg_485x485.jpg" alt="" width="485" height="341" /></a></p>
<p>This has seriously got my creative juices flowing.</p>
<p>Design studio <a href="http://www.ideo.com/uk/">IDEO</a> love to experiment, they do some very inspiring work and this is no exception. Here&#8217;s the low down:</p>
<blockquote><p>The idea here was to find a physical representation of the elements of modern musical life that we&#8217;ve come to love (such as playlists and shuffle), but not give up on that retro mixtape, twelve inch vinyl physicality</p></blockquote>
<p>They&#8217;ve created a turntable which reads music tracks off RFID cards (the same technology that&#8217;s in London Transport Oyster cards).</p>
<p><iframe src="http://player.vimeo.com/video/16064308" width="570" height="400" frameborder="0"></iframe></p>
<p>Think about the future when mobile phones have NFC, how will we interact with everyday items? Will you be able to walk into a bar and tap your phone onto a jukebox to hear your playlist? Will you be able to download live mixes at clubs by touching your phone on the DJ booth? Will touching be the new Shazam? We are going to start seeing some brilliant stuff when the technology goes mainstream.</p>
<p>[Via <a href="http://www.psfk.com/2010/12/ideos-rfid-turntable-video.html">PSFK</a>]</p>
<p>Related posts:<ol>
<li><a href='http://www.mobileinc.co.uk/2010/03/a-potential-problem-of-gesture-passwords/' rel='bookmark' title='A Potential Problem Of Gesture Passwords?'>A Potential Problem Of Gesture Passwords?</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/05/instagram-is-evolving-with-trending-hashtags-offers-lots-of-potential/' rel='bookmark' title='Interesting Behaviour On Instagram Reveals The Potential Of Hashtags'>Interesting Behaviour On Instagram Reveals The Potential Of Hashtags</a></li>
<li><a href='http://www.mobileinc.co.uk/2011/07/turntable-fm-use-sms-to-open-their-office-doors-instead-of-keys/' rel='bookmark' title='Turntable.fm Use SMS To Open Their Office Doors Instead Of Keys'>Turntable.fm Use SMS To Open Their Office Doors Instead Of Keys</a></li>
</ol></p>]]></content:encoded>
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